Hi, there

This is yinru šŸ¤©

Currently improving digital experience atĀ @TikTok. Grad student @CMU HCII, previously at @VMwareĀ and @Lark.

My design journey has qualified me as a human-centered design enthusiast with solid skills in product design, user research, creative thinking, and problem solving. I am always on my way to become a real-world contributor.

Design philosophy

  • I appreciate simplicity in design. Based on the Pareto Principle, 80% of consequences come from 20% of the causes. I enjoy extracting the minimalized ā€œsolutionā€ that makes the most magic.
  • I enjoy solving complex problems. The process of mapping out the logical framework immerses me in the flow state and makes me feel excited.
  • Learn without boundaries. I hope to master full-stack design ability to empower more people.

more than product design

Besides product design, I like doing illustrations, painting, and creating physical stuff.

Ā©ļø All rights reserved by yinru